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OUR MISSION IS CLEAR
Our inspiration came from dissatisfaction with the luxury industry, which often offers exorbitantly expensive jewelry without guaranteeing impeccable quality.
At Pialü, we believe that everyone deserves access to stylish, durable and affordable jewelry.
WE WERE BORN AS PIONEERS IN THE INDUSTRY
We were born in Lima, Peru, and Switzerland, where we discovered a gap in the jewelry industry: the lack of waterproof jewelry and fair prices with quality. Thus, we decided to create Pialü.
It was not easy to convince craftsmen to work with steel and use innovative technology, but we finally succeeded.